Whilst social media seems like a combination of pretty pictures and captivating content, there’s more to Facebook, Instagram, and LinkedIn than meets the eye. Beneath the surface, there are algorithms that examine the activity of users and present content based on what they might want to see. To post successfully on social media, you need…
When researching how to grow your small business or brand through social media there is a staggering amount of opinion available and you can easily disappear down a digital rabbit hole of information; some good, some not so good or not remotely relevant to your brand. Here are some tips on how NOT to grow…
In 2022, so far, we have covered the latest updates for social media, from changing algorithms to promising monetisation opportunities. However, we have failed to mention some incredibly exciting team updates here at Pick & Mix – new team members! Say hello to Emily In January, we welcomed Emily to our team as our…
Social media is constantly evolving, with new updates flying onto platforms every day, the user experience has never been so exciting. We have repeatedly mentioned that video content will be a focus in 2022, which we have seen in previous months. In March, social media platforms are finding ways to support creators and encourage them…
Now we’re past the January blues, we think that February is set to be an exciting month for social media. With new technology taking centre stage, there could be some major changes to how you handle your accounts and produce content. From a greater focus on online meeting rooms to the expansion of video content:…
The top 5 reasons why we feel you should be using social media for business are: Social proof Consumers are more and more savvy about what products they purchase, whom and where from. People will take the time to research online before making a purchase. By having a social media presence that is both engaging…
Spook up your marketing this Halloween…but don’t SCARE your customers away! Seasonal campaigns are a great way of enticing customers into your business, and Halloween is no exception. This is a great time of year to have some fun with your marketing and promotions. Here are a few of our favourite “spook-tacular” Halloween marketing…