As people are turning to social media to identify brand authenticity now more than ever, it’s important that businesses understand that types of content can help with this, as well as how to make content interesting and engaging to keep people coming back.
Tiktok is currently the #1 entertainment app on the Apple store, with over 9.8 million ratings. With over 3 billion downloads, the app has become the first non-Facebook-owned app to reach this number! Having exploded onto phone screens around the world in 2016 the app has seen significant growth over the past 2 years. With…
Do you want your local business to be a household name, without the hefty price tag? Do you want to learn how to capture new audiences’ interest, spread awareness of your brand identity, and direct people to your business? In the post-pandemic economic climate, with rent prices rising, many smaller companies are being forced to…
Getting your digital marketing strategy right, and working for your business, can be tricky. Often businesses find themselves putting in a lot of time and effort to get a strategy in place, only to find they aren’t getting the results they hoped for. If you find yourself struggling to figure out why your digital…
1) Get Help from Yoast When it comes to SEO it can be tricky and can take a while to learn the best way to optimise your content. One of the best tools that we’ve found for helping to get a handle on SEO (if you are WordPress user) is Yoast SEO for WordPress Plugin. It…
If you’re looking to catch the eye of your customers this Christmas, you’ll need to get thinking about how to make your product or service sparkle. Here are our Ten Top Tips for a successful Festive Social Media Marketing Campaign… PLAN. Make a plan several weeks prior to the offer/event to give you…
Spook up your marketing this Halloween…but don’t SCARE your customers away! Seasonal campaigns are a great way of enticing customers into your business, and Halloween is no exception. This is a great time of year to have some fun with your marketing and promotions. Here are a few of our favourite “spook-tacular” Halloween marketing…
Ey up….it’s Yorkshire Day! Yorkshire Day has been around for 41 years and simply put, it promotes God’s own county…Yorkshire, the northern English country of the white rose! The first incidence of this celebratory day took place on August 1st, 1974, in Beverley. It was originally set up by the Yorkshire Ridings Society to protest against…
York is abundant with thriving, independent businesses, which we believe act as the cornerstone of the community and help to preserve York’s charm and uniqueness. Don’t get us wrong, we can all appreciate the ease of a chain of retailer or eatery, you know what you’re getting and how much it will cost. However, when…
Want to get your Marketing hopping this Easter? Take advantage of this seasonal time of year and make your marketing egg-cellent! Here are a few of our favourite marketing ideas for this egg-citing time of year. Create your own Easter Egg Hunt There are many ways you can put on an Easter egg hunt…