Our Ten Top Tips for a successful Festive Marketing Campaign! PLAN. Make a plan several weeks prior to the offer/event to give you plenty of time to promote the campaign. Allowing plenty of time for planning means you can be sure the offer/event is designed to target your potential customers as effectively as…
Spook up your marketing this Halloween…but don’t SCARE your customers away! Seasonal campaigns are a great way of enticing customers into your business, and Halloween is no exception. This is a great time of year to have some fun with your marketing and promotions. Here are a few of our favourite “spook-tacular” Halloween marketing…
ip topEy up….it’s Yorkshire Day! Yorkshire Day has been around for 41 years and simply put, it promotes God’s own county…Yorkshire, the northern English country of the white rose! The first incidence of this celebratory day took place on August 1st,1974, in Beverley. It was originally set up by the Yorkshire Ridings Society to protest…
York is abundant with thriving, independent businesses, which we believe act as the cornerstone of the community and help to preserve York’s charm and uniqueness. Don’t get us wrong, we can all appreciate the ease of a chain of retailer or eatery, you know what you’re getting and how much it will cost. However, when…
Want to get your Marketing hopping this Easter? Take advantage of this seasonal time of year and make your marketing egg-cellent! Here are a few of our favourite marketing ideas for this egg-citing time of year. Create your own Easter Egg Hunt There are many ways you can put on an Easter egg…
It’s always important to make the most out of seasonal events that happen throughout the year, particularly big ones such as Valentine’s Day. It’s a chance for you to get a little more creative and help make your brand stand out from your competitors. We’ve created a list of 4 different marketing ideas that…
1) Get Help from Yoast When it comes to SEO it can be tricky and can take a while to learn the best way to optimise your content. One of the best tools that we’ve found for helping to get a handle on SEO (if you are WordPress user) is Yoast SEO for WordPress Plugin. It…
With the average child receiving £56.00 worth of Easter Eggs (Dailymail.co.uk), it’s no wonder thousands of businesses compete for sales over the Easter Holiday. According to the Evening Standard the UK Chocolate Easter egg market is worth £220 million; yet these figures are just the tip of the iceberg as many non-Easter related companies use…
Mother’s Day is coming up —have you planned your promotions yet? Here are 9 ways to engage with your customers and make the most of the Mother’s Day marketing opportunity! Send a promotion via email If you sell directly — flowers, beauty or spa services/products, gifts etc, you should be sending out some email marketing…
February is the month of love, but do you love your marketing? If you don’t why would anyone else? Marketing is personal to your brand, just like your traits are personal to you and the main purpose of marketing is attracting new customers and retaining current ones (something that many brands forget about). To ensure…