With the rise of conscious consumerism, many businesses now work in a way that meets the moral and social demands of their clients. By supporting charities, businesses can boost their reputation, and achieve the feel-good factor that is another benefit of helping others. Charities have suffered from funding cuts over the last couple of…
With over 310 million active monthly users on LinkedIn, there are a wealth of opportunities to get your name out there and make meaningful connections, which could generate truly life-changing business for your brand. If you haven’t been using the professional platform to generate leads or don’t know where to start, now is the time…
Whilst social media seems like a combination of pretty pictures and captivating content, there’s more to Facebook, Instagram, and LinkedIn than meets the eye. Beneath the surface, there are algorithms that examine the activity of users and present content based on what they might want to see. To post successfully on social media, you need…
As a business with a solid online presence and a blossoming community, it is your daily duty to keep your clients engaged and in touch with your brand. After all, a silent business that sticks to the shadows is guaranteed to lose current customers and miss out on key opportunities to get your pages in…
Scrolling through social media, liking posts and sharing status updates is easy, but are they supporting your short and long-term business goals? Whilst staying consistent and checking your accounts daily is important, it’s also crucial that you tweet, type and tag with a set goal in mind that will grow your platform and keep your…
Who posted a pet picture last week with the hope that a tree would be planted because of it? Go on, own it, we did! This was such a simple, yet effective campaign that took off and went viral across social media.
Ahead of the festive season this year Twitter launched a mini-site for small brands. Have you visited Twitter’s newest mini-site? The site features tips and advice on how to grow your business on Twitter. If you’re just beginning to plan your Autumn/ Winter marketing strategy, it’s well worth a look. You’ll find a range of case…
Instagram is one of those platforms that feels shrouded in mystery for a new business setting out on their online journey. Whilst scrolling through limitless pretty pictures, videos and self-promotion, it’s easy to stop and wonder, how on earth have so many businesses done so well, simply from sharing their story online?
LinkedIn is a great place to establish both your personal and business ‘brand’ online, especially when face-to-face networking isn’t possible. Becoming a thought leader in your niche or an industry influencer may not be at the top of your priority list, however, the benefits from doing just that can reap huge rewards both for your…
The Viral Event On the 26th of February 2020, Harry Styles played a set in New York City. Fans were obsessed with the funky, chunky knit cardigan he sported on stage. Designed by JW Anderson, the Colourblock Patchwork Cardigan went viral. It gained so much attention, it has now been reproduced hundreds of times around…