LinkedIn is a great place to establish both your personal and business ‘brand’ online, especially when face-to-face networking isn’t possible. Becoming a thought leader in your niche or an industry influencer may not be at the top of your priority list, however, the benefits from doing just that can reap huge rewards both for your…
You might have heard about one of the newest, hottest social apps of the moment, Clubhouse. This new app has sparked a whole host of FOMO amongst social influencers and business people alike. The app has been praised for its simplicity, and its capacity to facilitate real community and discussion – but the question for…
For those looking to boost their brands’ online presence, the Hootsuite Digital Report is the perfect place to start. The report, annually produced by the social media management site Hootsuite, looks comprehensively into consumer digital behaviour.
Instagram is one of those platforms that feels shrouded in mystery for a new business setting out on their online journey. Whilst scrolling through limitless pretty pictures, videos and self-promotion, it’s easy to stop and wonder, how on earth have so many businesses done so well, simply from sharing their story online?
As social media platforms and user-behaviours continue to evolve and adapt it’s important to keep on top of trends and habits to keep your brand top of mind for your audiences online.
Setting up profiles for your company’s social media channels can be a daunting task because each platform has its own personality and profile requirements. Here is a guide to setting up your company profiles on Facebook, LinkedIn, Twitter, and Instagram. It will help you to prepare the information and materials you need in advance, so…
It’s no secret that the social media world is constantly evolving. There’s always something new to learn, and keeping in the loop across multiple platforms can be tricky! We appreciate that understanding and making the most of social media can seem daunting. No matter if you are brand new to it, or using it regularly.…
When you’re looking to buy an item or hire a tradesperson, what’s the first thing you do? For most of us, it’ll be reading reviews. Nearly all consumers nowadays rely on testimonies and recommendations before parting with their cash. They need to know they can trust the company, trust the product and trust the service.…
You’ve built a loyal page following and know how to excite your customers with great content. But are you closing sales on social media too? If you offer physical products that you’re able to ship to customers, Facebook & Instagram shops should be the next step in your strategy. With the current restrictions in…
Getting your digital marketing strategy right, and working for your business, can be tricky. Often businesses find themselves putting in a lot of time and effort to get a strategy in place, only to find they aren’t getting the results they hoped for. If you find yourself struggling to figure out why your digital…