Social media campaigns are notorious for their potential to reach large audiences in a low-cost, impactful, and effective way. With billions of people now on social platforms, and this number continuing to increase day after day – there is truly no better way to position your business within the public eye. Think to yourself, how…
In the modern and ever-changing environment of communications, the water is muddled with the various specialisms becoming intertwined – particularly in the case of Public Relations (PR) and social media. The Difference Between PR and Social Media Traditionally, PR was generally more focussed on key stakeholders – but with the rise of social media, the…
With over 310 million active monthly users on LinkedIn, there are a wealth of opportunities to get your name out there and make meaningful connections, which could generate truly life-changing business for your brand. If you haven’t been using the professional platform to generate leads or don’t know where to start, now is the time…
Now we’re past the January blues, we think that February is set to be an exciting month for social media. With new technology taking centre stage, there could be some major changes to how you handle your accounts and produce content. From a greater focus on online meeting rooms to the expansion of video content:…