Ardent

Ardent

Develop a sustainable and effective Marketing Strategy to support the business growth.

 

BRIEF

Mark contacted us looking for support to develop a Marketing Strategy for the business to identify what they should be doing to reach their existing clients, potential clients and also potential professional partners.

PROCESS

We worked closely with the management team to identify their key customer groups, competitors and current market presence. We then developed a sustainable Strategy with clear goals and objectives which was manageable for the team to implement. We have continued to work with the team to support with Social Media Management, content creations, PR support and blogging as well as ongoing consultancy to keep the team on track with the other marketing activities to ensure they are consistently working towards their yearly goals.

THE RESULTS

  • A clear understanding of who their ideal client groups are, where they are (on and offline) and what messages they respond to
  • An ongoing Marketing Strategy and Plan that has provided the business with much needed structure to progress the marketing activity with confidence and clear goals
  • Increased efficiency of communication which in turn has supported additional revenue from existing client base
  • Better brand awareness and engagement online
  • New clients
  • 4% revenue growth
  • Recruitment of 3 new team members

FEEDBACK

“We have been with working with Sally and Jess over the past year and have found them to be consummate professionals who are full of great practical thoughts and ideas. They have really taken the time to understand our business and needs, and have produced and implemented an excellent strategy that we are seeing the direct benefits from already.  I am really to be happy to be working with them and envisage doing so for the foreseeable future.” Mark Fisher, Director

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