M&K Butchers

M&K Butchers

Develop social media presence to increase awareness and develop a new website!

 

BRIEF

M&K Butchers a family run high quality independent butcher established in 1970 wanted to develop with technology by setting up a website and gaining a presence on social media.

PROCESS

We worked closely with M&K Butchers to determine what they wanted their website to achieve. From this we were able to put together a clear specification for the project and led a team of designers and developers to make it happen. This resulted in the creation of a fully responsive website that allows M&K to add and edit content whenever they want. The site also has a blog, a newsletter sign up option and social media connectivity.

In order to maximise the business’ online impact, we also worked with them to develop a comprehensive social media strategy and set up. This resulted in the setting up of profiles on Twitter and Facebook. We have continued to provide support to M&K Butchers on an ongoing basis to develop content, post it to their social media profiles, respond to queries, engage with followers and build their audience.

In 2015 we supported the team with the creation and submission of an award entry and helped them to gain local and regional press coverage.

THE RESULTS

  • M&K Butchers gained a fully responsive, effective website that ranks highly on search results for the keywords ‘butchers York’
  • They have a strong and engaged social media following
  • Gained regional press coverage
  • Won Family Run Business in the York Press Business Awards 2015
  • Increased sales
  • Gained new customers.